Thursday 6 March 2014

It's official Williams Martini Racing for 2014

(Williams Martini Racing)
 
It's official, ahead of the start of the 2014 Formula One season the Williams F1 Team will be renamed Williams Martini Racing.
 
Speaking at the announcement in London this morning team boss Sir Frank Williams commented
 
 'We are thrilled to welcome Martini to the Williams family, Williams and Martini share a rich motorsport heritage'
 
Andy Gibson, Marketing Officer at Barcardi also commented:
 
'The decision to partner with Williams was a natural one for us as it provides an unparalleled opportunity for the MARTINI brand to connect with consumers through one of their lifestyle passions, Formula One™ racing,”
 
The new deal with Martini is a multi year agreement and is another major announcement in a long list of developments from the team that took place over the winter. They have a new engine supplier in Mercedes, Susie Wolff expanded her role within the team, Felipe Massa joined the squad from Ferrari, they signed an agreement with Petrobas, along with a number of key technical appointments.
 
The Gorve based outfit have been extremely impressive over the course of the pre-season period and the new look team will take to the track in just over a week's time.
 
(Williams Martini Racing)
 
©Ben Johnston 2014
 
 
 
 
 
 
 

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